Why B2B Social Media Campaigns Need Influencers
Influencers are individuals who have the power to affect the purchasing decisions of others by virtue of their position in society or their perceived knowledge of a subject or product. But how do you engage them to help your social media campaigns?
5 Key Lessons From Successful Social Media Campaigns
Successful social media campaigns have the ability to generate an enormous amount of traffic and revenue, but what exactly makes a "successful" strategy? Learn five key lessons you can take from real, successful social media campaigns (B2C) that took the internet by storm.
6 Ways Twitter Drives Your Inbound Marketing Strategy
Need more website visitors? Increase traffic and improve your customer's experience by using Twitter as part of your inbound marketing strategy
6 Epic Social Media Marketing Fails (and how you can avoid them)
Social media marketing for B2B lead generation is an amazing tool to bring your marketing messages to the attention of the wider world. However, if you don't know how to create an effective B2B social media strategy your brand (and you!) can suffer terrible consequences. Here are some social media marketing pitfalls (B2B and B2C) you need to avoid.
9 Ways You Can Create Powerful Inbound Marketing Content
So how do you beat your competitors in inbound marketing? You create inbound content that rocks and drives customers to you. Do this and when the time comes to buy, not only are you in their mind, but you've influenced the way they think about their problems and the potential solution. Here's 9 ways you can create inbound content that rocks.