One of the toughest aspects of winning a B2B sales negotiation is overcoming a prospect's objections. Like us, you've probably been on the receiving end of objections like: I don't have the budget, I'm not willing to make a purchase at this time, or I need to consult with my boss. How do you deal with this difficult obstacle and master B2B sales objection handling?
Mike Packman, 27 August 2015
One of the toughest aspects of winning a B2B sales negotiation is overcoming a prospect's objections. Like us, you've probably been on the receiving end of objections like: I don't have the budget, I'm not willing to make a purchase at this time, or I need to consult with my boss. How do you deal with this difficult obstacle and master B2B sales objection handling?